This is a continuation of the awesome cheat-sheet. Click here if you missed reading Part 1. You would have never wanted to miss Part 1.
5. Post your website’s uniform resource locator to search engines
While this is a small activity and does not take much of a genius or effort to do this, many website administrators tend to overlook this petty task while they focus all around the big jazzy processes. But hey, the key is usually under a doormat and not concealed between two bricks of a wall. So, the way to go about this is by logging into your google account and again into your google webmaster tools login. Click on the ‘submit URL’ option and proceed to submit your web address. Again, similar to that for sitemap submission, you can and should also submit your URL through the Bing! WebMaster Tools as well.
6. Leverage social media (again)
Now that you have added your URL to social media profiles, the next step is to leverage these social media by once again sharing your URL through posts and updates. For instance, you can share a facebook post and a tweet with your URL, you can upload a relevant YouTube video with your website link in the description and may as well pin a picture from your website on pinterest. Although these posts are not crawled, but it sure does put you on radar of search engine crawlers which follow social signals.
7. Bookmark your website
Bookmarking essentially alerts search engine web crawlers monitoring and tracking bookmarking activities. You can use high quality bookmarking websites like Delicious and StumbleUpon for this.
8. Provide for content outside your website
To allow for better backlinking of your URL, you can guide the crawlers to your website better by creating and distributing content even outside your website. This would imply submitting guest posts on related blogs and articles to relevant high-quality article directories. This can also include offering content to press release services which would offer search engine optimization as well as a part of the package. Be careful about having content transactions only with high quality websites and directories. Having a link from a spam-hoarding website can possibly send a spam signal to the search engine for your website as well.
Now, do you own a blog? Well, there’s some good news in store for you. While all the above pointers are going to help your blog come up higher on search engine results and drive more traffic only to make your blog more popular and powerful, there are also a few more bonus tips for you to take things a notch higher.
So, how do you make your blog more discoverable and more popular?
Along with the above points, here are a few more tips to help you make it big.
- Use FeedBurner to set up your RSS
Feedburner is an RSS tool owned by google itself. Using your google account credentials, you can submit your feed through FeedBurner using your Blog’s URL or RSS feed URL. This should be submitted through ‘burn a feed’ section on the FeedBurner platform. Along with the sitemap, it will also alert the Googlebot about your blog every time there’s a new post.
- Leverage blog directories
You can submit your blog’s URL to multiple high-ranked blog directories. Such a list can be fetched through TopRank. This will help build your backlinking process.
As your website gets indexed, from there on begins your traffic-building journey. If you have followed the above guidelines, there should be a significant spike in the traffic generated through search engines. Remember, you had created a google analytics account? Here’s where it will come handy.
Typically, if you wish to make your new and updated content popular faster, you should utilize the sitemaps and RSS feeds. Additionally, the best way to get your new content crawled faster is by sharing it via social networking websites.
Also, a key point to remember is that googlebots love fresh content and so crawls active blogs much more frequently as compared to static web pages. This is why having a blog on your website supports in attracting the googlebots and consequently web traffic to your website.
So, this was your brief cheat-sheet to being discovered better and faster through search engines.